Worked example
A real Trade Launch Plan, built from a real enquiry.
This is the plan we put together for a three-person electrical firm covering Widnes and Warrington: the exact workwear, the artwork proof, the website structure and the enquiry follow-up. Your plan is built the same way, around your trade and your area.
The brief
What the business asked for
Submitted through the Trade Launch Pack form on this site.
Trade
Electrician
Service area
Widnes & Warrington (WA8)
Team size
3 people
Package interest
Trade Growth Pack
“Two vans, mostly domestic rewires and EV charger installs. Needs polos, softshell and hoodies plus cards with a QR code to a booking form.”
Step 1 — The kit
The workwear we matched to the job
Real products from the Good Kit Co range, chosen for the way the team actually works. Everything is full-colour transfer print, so logos stay sharp wash after wash.
Good Kit Everyday T-Shirt
6 (2 per person)
Everyday layer for warmer days and loft or first-fix work.
Print: Left chest logo, large back logo and phone number
£12.50 each
View product
Good Kit Sweatshirt
3 (1 per person)
Smart mid-layer for customer visits and quoting.
Print: Left chest logo, back logo
£24.50 each
View product
Good Kit Premium Hoodie
3 (1 per person)
Warm layer for winter site work and van days.
Print: Left chest logo, sleeve name
£34.00 each
View product
Good Kit Work Pack
1 (spare set for a new starter)
A ready-made bundle so the next hire is kitted out on day one.
Print: Left chest logo
£65.00 each
View productGarment subtotal for this plan: about £315.50 + VAT before print and quantity discounts. Your plan is priced on your exact sizes and quantities.
Step 2 — Artwork
Nothing prints until you approve the proof
We set the logo up for print, position it on every garment and send a visual proof. The business cards carry a QR code that lands straight on the website enquiry form, so a card handed over on a driveway turns into a tracked enquiry.
- Logo cleaned up and prepared for full-colour transfer print
- Print positions and sizes marked on every garment
- Business card proof with QR code to the enquiry form
- Version history kept in your account for reordering
Step 3 — The website
A simple site built to get the phone ringing
Built and hosted by Keystone AI, our sister company. One page, fast on mobile, written around the services and postcodes you actually want work from.
Page structure
- Hero: trade, service area and a clear “Get a quote” button
- Services: rewires, consumer units, EV chargers, fault finding
- Areas covered: Widnes, Warrington, Runcorn and surrounding WA postcodes
- Proof: photos of finished work, qualifications and insurance
- Enquiry form: name, phone, postcode, job type
- Sticky click-to-call button on mobile
Enquiry setup (Growth Pack)
- Enquiry form emails and texts you the moment it is submitted
- Missed call triggers an automatic text back
- Every enquiry lands in a simple pipeline: new, quoted, won, lost
- Quote follow-up message after 3 days if you have not heard back
- Review request sent automatically once a job is marked complete
- Monthly report showing enquiries received and where they came from
Step 4 — Timeline
Live in about two weeks
The timeline we quoted for this plan, from enquiry to kit delivered and website live.
Day 1
Enquiry and plan
We review the enquiry, confirm trade, service area and team size, and send back a written plan with garments, sizes and website structure.
Day 2–3
Artwork and proofs
Logo checked and set up for print. Garment proofs and a business card proof sent for approval, including print positions and sizes.
Day 4–7
Website build
One-page website built with services, areas covered, proof of work and an enquiry form. Click-to-call added for mobile.
Day 8–10
Print and enquiry setup
Workwear and cards go into production once proofs are approved. Enquiry alerts, pipeline and follow-up messages are configured and tested.
Day 11–14
Launch
Kit delivered, website live, first enquiries tracked. Monthly report set up for the Growth Pack.
Step 5 — Costs
What this plan costs
Package pricing is fixed. Workwear is quoted on your sizes and quantities.
Trade Growth Pack
£795 + VAT
Website, cards, artwork setup, lead capture, CRM pipeline and follow-up.
Ongoing
£99 / month
Hosting, monthly checks, follow-up automation and a monthly lead report.
Workwear in this plan
~£315.50 + VAT
13 printed garments across 3 people, plus a spare starter set.
Want a plan like this for your trade?
Tell us your trade, your area and how many people need kitting out. We will send back a plan with the garments, website structure, timeline and price.